Where should your free gift threshold sit?

Set it too close to your average order and you give gifts away to people who were already spending that much. Set it too far and nobody reaches it. Tell us two numbers and we will place it.

What you pay for it, not the retail price.

Margin decides how much extra spend it takes to cover a gift.

Set your gift threshold at

About 30% above your average order — high enough to lift carts, low enough that shoppers still reach it.

Orders that already qualify
Gifts given away a month
Revenue lift needed to cover it
That is a realistic lift for a gift offer. Worth running.
That is a big lift to ask for. Choose a cheaper gift, or check your margin, before running this.
Try EasyGift free →

EasyGift Standard is $14.99 a month and covers up to 3 rules.

The line most gift calculators leave out is the second one. Customers already spending above your threshold receive the gift too and change nothing about what they buy, so it is a straight cost — and at a threshold near your average order it is usually the biggest one.

Add the gift automatically

EasyGift drops the right product into the cart the moment a shopper qualifies, and removes it if they drop back below. Used by 14,000+ merchants, rated 5.0 from 1,010+ reviews.

Start with EasyGift free →

Got questions? We have answers.